Driving Client Success with Visionary
Growth Strategies
Meet Our Visionary Leader: Leila Bouzourene
Our Founder
Leila Bouzourene
Digital Marketing Strategist & Consultant
Leila Bouzourene is the architect of the growth strategy that drives our clients’ success. Leila's expertise combines full-service agency knowledge with a deep understanding of brand growth. As the Founder & CEO of HiTide Digital Marketing, she crafts visionary strategies that propel clients to unparalleled success.
My
Vision
Crafting a Vision of Collective Growth
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As the Founder of HiTide Digital Marketing, my passion lies in crafting a vision that transcends individual accomplishments. My journey began with a simple but profound idea - the power of collective success. Inspired by the famous saying "A rising tide lifts all boats," I envisioned a digital marketing agency where collaboration and synergy would be at the heart of every project. This guiding principle perfectly captures the essence of our approach to digital marketing and served as the inspiration behind the name "HiTide Digital Marketing."
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Witnessing the remarkable outcomes that result from a motivated and empowered team has been nothing short of awe-inspiring. My vision at HiTide Digital Marketing is not just about SEO, web design, or digital marketing in isolation; it's about recognizing how each element connects to form a powerful and coopertive unit. This collaborative and empowered approach fuels my commitment to delivering remarkable digital marketing solutions that propel your business to new heights of success. Together, we rise and thrive in the vast ocean of digital opportunities, leaving a lasting impact on the ever-evolving landscape.
My
Story
20+ Years of Passion in Digital Marketing and Web Design:
Throughout my career, I have been deeply passionate about digital marketing and web design, constantly seeking opportunities to enhance my skills and make a significant impact in the industry. I started my journey at Fluid Metering Inc. (FMI) a leading manufacturer of engineered precision fluid control solutions. During my 13 years of experience at FMI, I honed my skills in managing web content, website development, SEO, social media, and digital marketing. This journey of continuous learning and growth has inspired me to found HiTide Digital Marketing, where I can leverage my expertise to empower businesses and help them thrive in the digital landscape.
Contributing to Success in the Healthcare Industry:
Seeking further growth opportunities, I joined Henry Schein Inc., (NASDAQ: HSIC), the world's largest provider of healthcare products and services to office-based dental, and medical practitioners, where I had the opportunity to work with a diverse portfolio of customers in the healthcare industry. Our team provided comprehensive E-commerce and support to Medical practitioners, medical laboratories, government and institutional healthcare clinics, and other alternate care sites. It was a rewarding experience to contribute to the success of these valued customers and witness the positive impact of our solutions on their operational efficiency and patient care.
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During my time at Henry Schein, I played a crucial role in enhancing the company's online presence through my expertise in SEO and digital marketing. As a seasoned professional in this field, I developed and executed strategic SEO initiatives that optimized product marketing solutions and effectively revamped the Henry Schein Medical division website. My efforts resulted in improved search engine rankings, increased organic traffic, and enhanced user experiences on the website. My proficiency in SEO and web design proved instrumental in driving the success of the company's digital marketing efforts.
Embarking on a Transformative SEO Consultant Journey
As an SEO consultant, I eagerly embrace new challenges, armed with expertise in SEO/SEM and digital marketing. Across diverse industries, I design and execute strategies for digital and integrated SEO campaigns. My keen eye for detail and data-driven insights guide clients toward maximizing their online presence and generating revenue growth. Notably, I excel in turning around failing PPC and SEO campaigns, resulting in improved search rankings, a notable 142% increase in conversions, and a significant 50% reduction in cost-per-conversion. My collaborative approach with leadership teams strengthens inbound marketing campaigns and optimizes website redevelopment projects, ultimately enhancing user experiences and driving exceptional outcomes. My proficiency as an SEO consultant remains at the forefront of driving remarkable success in digital marketing efforts.
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The Birth of HiTide Digital Marketing:
With a strong foundation in analytics and a unique perspective gained from multinational marketing experience, I founded HiTide Digital Marketing. The company is dedicated to delivering comprehensive digital marketing solutions, including SEO strategies, web design, and integrated marketing campaigns. My expertise, along with cutting-edge tools and best practices, helps businesses enhance their online presence, engage audiences, and drive revenue growth.
My journey is marked by dedication and diversity, and I am proud of the impact HiTide Digital Marketing has on empowering businesses to thrive in the digital landscape.
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